ONE LENS. INFINITE VERSATILITY.
The bright plumage of a hummingbird. Your daughterÕs first goal. A blazing guitar solo Ð note for note. Capturing super-sharp images and smooth Full 1080 60p HD video from a distance is as easy as point and shoot with the new Olympus SP-100. Innovative features include the worldÕs first dot sight for easier tele focusing, best-in-class sensor and image processing technology, an electronic viewfinder and control options usually found on high-end DSLRs. This is the camera you need if you love shooting sports, wildlife and concerts.
WorldÕs First* On-Camera Dot Sight Simplifies Telephoto Shooting
The restricted field of view at full zoom makes it a challenge to locate and focus on the subject you want to capture Ð and when youÕre shooting a fast-moving critter or the dancers on that stage w-a-a-a-y across the concert hall, time is of the essence. The SP-100 features the worldÕs first dot sight, a red light that is projected onto a glass panel under the flash to help you quickly and accurately position the camera on your subject when the lens is extended. The SP-100Õs dot-sight helps you to easily track moving subjects (like a soccer game or a flying bird) and keep the subject in the frame by offering a wide-angle view of the scene on its semitransparent mirror. The dot-sight stows away for portability and pops up immediately without the need to adjust the zoom, so you never have to miss another image by having to retrace and compose. *As of January 29, 2014
From Wide Angle to Extreme Distances, This Lens Delivers
Carrying multiple lenses to cover all shooting situations isnÕt always feasible. With the SP-100 and its 50x zoom (24-1200mm equivalent), you donÕt have to. This optically superior lens gives you the ideal zoom range, enabling you to capture anything from wide-angle panoramic views to long-distance close-ups with amazing sharpness and detail. You can even grab super-smooth Full HD videos (1080p 60p), whether youÕre in Section ZZ or a duck blind at dawn.
An Electronic Viewfinder at This Price? Only with the SP-100
Sometimes you just want to shoot it old-school. With the SP-100Õs EVF, you can adjust menu settings, review key image metrics (exposure, white balance, art filters) and, most important, compose the shot without taking your eye off the viewfinder, just like your dad did back in the day.
Full Exposure and Focus Control Maximize Your Options
With the SP-100, youÕre in control. For quick shooting in telephoto mode, use the focus button (conveniently located right next to the zoom lever) to lock in the autofocus or activate either Manual Focus or the Focus Limit feature, which offers three AF modes: Aperture AF, Infinity AF and Close-up AF. You can also manually adjust exposure parameters like aperture and shutter speed to fine-tune your images
Unprecedented Creative Tools in a Point-and-Shoot
Taking a cue from its big brother, the Stylus 1, the SP-100 incorporates seven Art Filters that make it easy for you to get creative. Effects like Grainy Film, Pin Hole and Soft Focus can be applied right in the camera to turn basic shots into evocative images. Also available are four Magic Filters (including Fish Eye and Sparkle) and five Picture Filters (among them Vivid, Muted and Monotone), which enable you to adjust color saturation.
Faster and Smarter Thanks to Olympus iHS Technology
Combine a powerful, newly developed DSLR-quality TruePicª VII image processor and a best-in-class BSI CMOS sensor, and youÕve got a camera that provides blazing fast autofocus, superb low-light performance and accurate subject and scene recognition (thanks to the enhanced iAUTO feature). It adds up to iHS Ð Intelligent, High Sensitivity, High Speed Ð and the SP-100 has it, to help you nail every shot with dramatically improved image quality.
Ban the Blur with Lens-shift Image Stabilization
Maybe your target Ð say, a beautiful dragonfly Ð is flitting around in stops and starts. Maybe your hands are a little shaky because you havenÕt eaten anything since breakfast. DoesnÕt matterÉthe SP-100Õs lens-shift image stabilization system, high ISO sensitivity and blink-of-an-eye shutter speeds work together seamlessly, enabling you to capture crisp, clear images even if the subject (or your camera) are moving.