If somewhere deep down you have always hankered after a Rollei, you are not alone. First developed in Germany in the 1920's, the Rollei 6x6cm Twin Lens Reflex Camera has always been a preferred tool for serious photography, especially portraits. There cannot be, for example, a single Hollywood celebrity who has not been photographed with a Rollei.

Now, many of the outstanding convenience features and nostalgic design can be yours in a fashionable up-to-date digital. The Rolleiflex MiniDigi, a world's first in its unique class.

Square Format in The True Rollei Tradition - A major attraction of the Rollei 6x6cm has always been its square frame format. No shutter opportunity, no valuable seconds are lost by having to choose between horizontal or vertical position. Just aim, then shoot from the waist.

2-Megapixel Sensor, SD Card Memory - Instead of chemical film, the Rolleiflex MiniDigi uses 2-megapixel sensor which produces a 3.1 mega pixel image quality, in the Rolleiflex square format. Images are stored on SD memory cards. One card (MMC size) is included with the camera, additional cards are easily available everywhere.

A Close Replica of The Famous Rolleiflex 2.8F - In its design and many of its features, the Rolleiflex MiniDigi follows the Rolleiflex 2.8F with high exactitude. The two lenses, one above the other. The logo mark. The crank lever. The exposure meter. The shutter release. The carrying strap. All are miniaturized versions of the renowned original.

Waist Level Viewfinder with Pop-up Hood - Again, just like with the original, you hold the camera at waist level and look downward into the viewfinder. To keep out stray light, the viewfinder hood pops up at a touch. (Technically, the viewfinder screen uses a color LCD instead of a ground glass.)

Waist Level Shooting Prevents Camera Fright - Why has the Rollei Twin Lens Reflex always been preferred for portraits? The camera, held at waist level, never 'stares the model in the eye.' People go on looking and acting naturally instead of posing for the camera. This is true for grown-ups but also goes for small children and even animals. With this type of viewfinder, you can also hold the camera very low or even place it on the ground when the shot requires that. And you don't have to lie flat on your belly yourself.

Crank Action Gets It Ready for The Next Shot - Just like the original Rollei, the MiniDigi has a film advance crank lever on its side. Although it uses no film, a turn of this crank readies the camera for the next shot. Another detail reminiscent of the famous original Rolleiflex.

A Fashion Accessory, Too - Beside being a fully functional digital camera, the Rolleiflex MiniDigi with its many traditional, nostalgic elements of styling, will quickly become one of your prized fashion accessories. Small and light enough to be carried in any pocket or purse, it can also dangle from your neck or wrist by its carrying strap. Always with you, and always attractive -- the Rolleiflex MiniDigi.